Bret Thomas and April Michael (Director of Communications and Neighborhood Relations, City of Orlando)
In September 2023, I collaborated with my director, April Michael, to lead a breakout session at the 3CMA Annual Conference in our very own city of Orlando. In our session, How to Host an Effective Brainstorming, we spoke about our process of planning ahead to insure thoughtful ideas and how to nurture engagement from all participants. We also covered how to narrow down those ideas to finish strong with a winning direction and action items for participants to execute.
Anyone that has worked with me will tell you that brainstorms are one of my favorites things to do. Our new way of facilitating brainstorms for our city departments has made our campaigns better and my creative heart happier.
The City-County Communications & Marketing Association is a nationwide network of government communicators based on the philosophy that communications and marketing are essential to helping governments engage and build stronger relationships with their residents. We were thankful for the opportunity to contribute to such an important conference. I believe that the information we shared will help other government communications teams product more effective work.
Anyone that has worked with me will tell you that brainstorms are one of my favorites things to do. Our new way of facilitating brainstorms for our city departments has made our campaigns better and my creative heart happier.
The City-County Communications & Marketing Association is a nationwide network of government communicators based on the philosophy that communications and marketing are essential to helping governments engage and build stronger relationships with their residents. We were thankful for the opportunity to contribute to such an important conference. I believe that the information we shared will help other government communications teams product more effective work.
